Founders, Keepers (1700)

About this item

Based on decades of empirical research and data, Founders, Keepers gives founders a practical roadmap for navigating the inevitable challenges that come with startup growth. It's a brutal paradox—the same founder attributes required to put a startup in motion will invariably blow it up. The difference between success and failure lies in the personal journey that every founder must pursue to avoid their own worst impulses. Steeped in nearly forty years of research in leadership psychology, Founders, Keepers begins with the same personality assessment Rich Hagberg, a psychologist and executive management coach, gives his clients. Hagberg and Tien Tzuo, founder and CEO of Zuora, help founders build a Swiss Army knife of practical tools that will give them a much better chance of making it to the next level of success. A guide for founders, investors, and academics alike, the result of a decade-long collaboration between a